Cannabis Reddit Trends: September 2025 Activity, Sentiment, and Community Insights

Cannabis Reddit Trends: September 2025 Activity, Sentiment, and Community Insights

Activity across the six tracked cannabis subreddits shifted noticeably in September 2025. Compared to earlier months, both the number of posts and the number of authors decreased, continuing a downward trend observed since early summer.

Number of Authors and Posts

  • In September, the average number of authors per week dropped to 90, down significantly from earlier in the summer.
  • Weekly post volume was also lower, with 134 posts per week in September, a clear decrease from several months ago.
  • Daily trendlines for both metrics show that participation peaked in late spring to early summer—there was a sharp activity spike in early June—but this was followed by a steady decline, and lower, stable levels by the end of September.

Trend Score and Sentiment Overview

  • The average trend score in September was 9.65, which saw a slight week-over-week increase, but remains much lower compared to the spring highs when scoring often topped 12–15.
  • Negative sentiment has become much more prominent: the negative sentiment trend score jumped sharply in September compared to previous weeks.
  • Positive sentiment trend score, meanwhile, softened to 8.76, continuing a steady decline since the spring.
  • Engagement began tapering off after June: both post frequency and author counts fell following the summer dip and have not rebounded.
  • June marked the lowest activity point this year, and September has not brought any significant recovery—numbers have largely remained flat or slowly declined through the end of the month.
  • There has also been a shift in the nature of trending content, with negative sentiment posts becoming more common and trending higher than before.

Emerging Themes This Month

  • September’s low posting and author activity hints at ongoing audience fatigue or a seasonal slowdown for cannabis subreddit communities.
  • The rise in negative sentiment trend scores stands out, suggesting either heightened community concern or more controversy circulating in discussions.

Overall, September 2025 extended the summer trend of softer engagement while also seeing negativity trend more frequently—a notable shift from the upbeat content that characterized the spring months.

Subreddit Spotlight

Here is the Subreddit Spotlight analysis for all six cannabis subreddits tracked:

CanadianCannabisClub

  • A small but steadily active community, with a maximum of roughly 7 authors per week.
  • While it's the smallest by author count, post frequency has trended upward since June, bucking the general subreddit trend of declining engagement.
  • Sentiment scores remain modest, but consistent posting activity hints at an engaged, if niche, group.

CanadianCannabisLPs

  • Moderate activity with about 24 authors and 35 posts weekly.
  • Positive sentiment (7.81) outweighs negative (4.98), suggesting generally positive discussions.
  • The average trend score (7.58) is lower than some larger subreddits, yet it increased substantially in the last week.
  • Optimistic community vibes despite only modest changes in post numbers.

TheBCCS

  • Smaller, variable participation: around 11 authors and 15 posts per week.
  • Holds the lowest negative sentiment (0); positive sentiment scores sit at 4.85.
  • Has one of the lowest trend scores (4.34), reflecting quieter engagement.
  • Niche, positive, and relatively peaceful discussion.

sqdc

  • A mid-sized group with 13 authors and 21 posts weekly.
  • Sentiment is notably mixed: negative sentiment (14.62) is much higher than positive (7.9).
  • Average trend score is 9.18 with slowly increasing engagement.
  • Ongoing critical conversations and a community that’s not shy about expressing frustration.

canadients

  • The least active, with only 1 author and 1 post per week.
  • Sentiment and trend scores are near zero, marking this as a mostly dormant community.

TheOCS

  • The most active: 51 authors and 69 posts per week.
  • Highest average trend score (14.63) and leads by almost every measure of engagement.
  • Most negative community: negative sentiment is high (21.98), in addition to very high positive sentiment (12.94).
  • This subreddit is the main driver of Canadian cannabis conversation, but discussions are often contentious or polarized.

Subreddit Summary

  • TheOCS leads in post volume, author activity, and engagement, but also stands out for its negative sentiment.
  • canadients remains nearly dormant.
  • CanadianCannabisLPs and sqdc are relatively stable, mid-tier communities with a mix of positive and negative discussions.
  • TheBCCS is a niche community with low negative sentiment and a smaller pool of authors but a positive atmosphere overall.
  • CanadianCannabisClub is unique for its upward posting trend despite low author numbers, quietly growing in contrast to the slide elsewhere.

Filter for Flower Products Only

When filtering discussion to just cannabis flower products, some key differences from the overall trend emerge. Activity for flower—while closely mirroring the general decline across product types—shows even sharper drops in both author and post numbers through September 2025. Despite flower being the largest product category by sales in Canada, recent engagement has dropped faster for this segment than for the overall cannabis discussion.

Number of Authors and Posts (Flower)

  • The average number of authors per week for flower-specific conversations fell to 44, and average posts per week slipped to 62 in September.
  • These declines are more severe in percentage terms than what’s seen in the general data, outpacing the already notable downward turns for total cannabis content.
  • While flower is expected to lead all other product types in post volume (given its market share), the proportional decrease here signals that declining engagement is particularly acute in this traditional category.

Trend Scores and Sentiment (Flower)

  • The average trend score for flower in September was 9.38—essentially the same pattern as the overall score but slightly lower.
  • Positive sentiment among flower posts is lagging at 8.54 and continues to slide faster than the all-category average.
  • Negative sentiment trends much higher for flower (18.58), nearly doubling the average for other product types in September, with a massive 143% week-over-week jump. This pronounced spike indicates increased frustration or negativity in flower-specific threads relative to other cannabis discussions.

Bigger Picture

  • Even though the flower category historically drives the bulk of conversation and represents 60–70% of Canadian cannabis sales, overall post and author numbers are now declining more steeply for flower than for other products.
  • The shift toward higher negative sentiment in flower discussions stands out as a sharp divergence from the more balanced sentiment mix observed when looking at all cannabis product types.
  • In summary, engagement with cannabis flower posts remains the largest by volume, but is trending downward faster than the overall subreddit activity, and conversations are becoming notably more negative than in the broad cannabis space.

Key Takeaways

  • Cannabis conversation across tracked subreddits is down from earlier in the year, with fewer posts and authors overall—but the drop is not evenly distributed.
  • TheOCS has the highest post volume and author count, leading both in engagement and in polarizing sentiment.
  • CanadianCannabisLPs and sqdc maintain moderate activity, with the former skewing positive and the latter leaning more critical.
  • TheBCCS stands out as a civil and positive niche, while canadients remains largely inactive.
  • Canadian Cannabis Club, although the smallest by author base, is seeing a sustained uptick in posting, bucking the downtrend present elsewhere.

Curious about ongoing changes? Visit the live BudTrendz dashboard to track trend scores and sentiment—positive or negative—across every subreddit, product type, or brand. Customize your view to see what matters most in real time and discover exactly what’s resonating with cannabis consumers.

Average Trend Score
Our dashboard offers a comprehensive exploration of the Trend Score, a metric that measures the attention paid to social media posts about cannabis products through upvotes, downvotes, likes, and comments. An AI uses an LLM to analyze the sentiment of the posts, and the Trend Score is categorized accordingly. The

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